More businesses line up for Pinewood Forest


The emerging Pinewood Forest mixed-use development on Veterans Parkway in Fayetteville announced on Oct. 16 that two new wellness-oriented business concepts are coming to the community’s Town Center.

Sugarcoat and The Skin Society, both of which will open to customers in the mid-2020, will be within walking distance of community residents and movie industry professionals at the adjacent Pinewood Atlanta Studios facilities, according to Pinewood Forest.

Sugarcoat, renowned for its ambiance, exceptional service and creative nail artists will open its seventh location of the award-winning beauty bar offering premium nail, lashes and waxing services, the Oct. 16 press release said.

“Pinewood Forest is the perfect place to expand our growing business,” said Sugarcoat owner, Peiru Kim. “We’re excited to serve the greater South Metro area and film community at the nearby Pinewood Atlanta Studios.”

The Skin Society, a skin wellness club offering personalized care through patient memberships, includes a staff of certified aestheticians, a nurse practitioner and a doctor to provide services such as hydra facials, micro-needling and cosmetic injectables, according to the press release.

“Our members typically visit at least once a month to maintain healthy skin,” said owner Katie Belle Glendye. “We’ve been following the progress at Pinewood Forest from the very beginning, and we’re looking forward to opening a new, state-of-the-art space for our patients.”

Other offerings already announced for Pinewood Forest’s Town Center include Native Beauty Bar salon and boutique, plus cuisine from Apple Butter Bakery, Pancake Social’s café + coffee house, Honeysuckle Gelato, Hop City, Barleygarden and Braise.

This growing assemblage of unique concepts will be complimented by the previously announced nine screen movie theater opening in 2020, anticipated to draw up to 500,000 visitors each year, the press release said.

Rob Parker, president of Pinewood Forest, said, “These businesses will be strong additions to our community and will serve our residents and the surrounding communities well. We’re excited about the growth of Town Center.”

Bill Lynch of Pace Lynch Realty and Todd Semrau of Oakhurst Realty Partners represented Pinewood Forest in both transactions, and Emily Winkle of Pace Lynch Realty represented The Skin Society.


  1. Yet another new commercial interest on the “Road to Nowhere.” Interesting that none of the local tea baggers seems to remember their dire predictions for this “wasteful” project.

    Truth is stranger than fiction!