Metro Brokers
climbed to the top in buyer-brokered sales volume with an increase of
four percent. Every other competitor lost sales by an average of 10 percent.
The study also
showed that Metro Brokers closed more buyer-brokered sales than any other
Southern Crescent real estate company in 2002, making it number one in
units sold.
"What
these numbers mean is that more Southern Crescent home buyers are turning
to Metro Brokers to help them find a home than anyone else," said
Dac Carver, director of Marketing and New Home Services. "We offer
more in terms of marketing, technology, training and broker support than
any other real estate company in the Southern Crescent."
The study also
showed that Metro Brokers is the fastest growing real estate company for
the entire metro Atlanta area. In 2002, Metro Brokers' share of listings
sold grew seven percent, topping every other Atlanta real estate company
with minimum annual sales of $150 million.
The figures
were compiled and reported by Smart Numbers, an Atlanta company providing
residential real estate information, analysis and forecasting for brokers,
builder-developers and mortgage banking professionals. The percentage
of market share is a key statistic, according to Smart Numbers President
Steve Palm.
"For any
company, the most important statistic in the world is for your market
share to be growing," Palm said. "And Metro Brokers is doing
that faster than any other Atlanta real estate company with annual closing
dollars of $150 million or more."
In addition
to the Southern Crescent, Metro Brokers increased its market share within
other submarkets of metro Atlanta including Bartow, DeKalb, Douglas, East
Paulding, Gwinnett, Intown Atlanta (Inside I-285), North Fulton, Rockdale
and West Cobb counties. In most of these areas, Metro Brokers experienced
double-digit market share growth.
Metro Brokers/GMAC
Real Estate, established in 1979, offers a wide range of real estate services
including residential and commercial sales; pre- and post-license training;
corporate relocation; new home sales and marketing; and insurance, mortgage
and title/closing services. The company has 18 metro Atlanta offices with
more than 1300 full-time sale associates.
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