The regular

association meeting will be a luncheon from 11 a.m. until 1 p.m. Thursday,

May 16. The meeting place and location for the Trellis presentations will

be Whitewater Country Club.

Trellis will

present "The Builders Guide to Marketing Success" that morning

as the program for the monthly association meeting. "The Pyramid

of Excellence" seminar is scheduled from 1-4 p.m. that afternoon,

and the cost is $25 for association members and $50 for nonmembers. Registration

details can be obtained by calling the association office at 770-716-7109,

and all registrations must be received at the office no later than Friday,

May 10.

In the morning

program, Trellis will focus on how to let potential buyers know about

the builder and the product being provided. This talk is designed to help

builders increase their profits by improving their marketing message and

getting more impact from their marketing effort.

That afternoon,

the emphasis at the seminar will be on topics including superior systems,

professional people and continuous commitment, applying these foundations

to such things as how to fulfill the needs and wants of the customer,

the efficiency and effectiveness of the builder, and promoting the company

and its products.

Trellis, a

custom builder for over 15 years, is cofounder of the Home Builders Network

and the author of seven books on home building. He is known for his innovative

thinking and dedication to making a difference in the housing industry.

The Home Builders

Association of Midwest Georgia serves builders in Fayette, Coweta, Spalding,

Meriwether and Heard counties.

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