A large group of city officials
and business leaders braved the cold Thursday afternoon to attend the
groundbreaking for Fayetteville's new Villages Amphitheater.
The venue, which is part of
the Villages at LaFayette Park multiuse development, will sit adjacent
to Fayette County High School after its construction, which is scheduled
to be completed in early fall.
Many of those in attendance
Thursday spoke of the project being the culmination of an idea that had
been in circulation for a long time.
"This is a grand day,"
said Councilman Al Hovey-King, who also chairs the city's Downtown Development
Authority, to the crowd of approximately 50 onlookers as construction
crews moved large mounds of dirt behind him. The amphitheater will be
located at the northeast corner of the Villages development, at the intersection
of LaFayette Avenue and Tiger Trail, and will share a parking lot with
the high school.
While the city has no plans
whatsoever to compete with the summer concert series that has become a
staple at Peachtree City's Frederick Brown Jr. Amphitheater, the Fayetteville
facility is expected to host a wide variety of cultural and community
events. Seating capacity is expected to be about 1,500.
The first phase of construction
includes a 55-foot stage with a roof, tiered grass seating area and lawn
seating. Plans also call for a full concession building and restroom facilities.
With a price tag of about $1.25
million, the amphitheater is being financed with a 20-year revenue bond
recently secured by the DDA. A combination of impact fees, hotel/motel
tax revenues and event/user fees will likely be used to service the debt
on the bond. The city's Main Street office will manage the venue.
"The mission of the amphitheater
is to create a multipurpose venue that will represent all aspects of the
cultural, arts and educational community in a professional and esthetically
pleasing environment," according to city officials. "All events,
concerts and productions will operate within the covenants that have been
agreed upon by the city and the developer. The amphitheater will help
to reestablish the downtown Main Street district as the cultural heart
and soul of the city."
The city is currently soliciting
sponsorships from interested individuals and business. Anyone seeking
more information concerning sponsorship opportunities should contact Main
Street Manager Nancy Price at 770-461-6029.
In addition to financial contributions,
the city is looking for in-kind donations, such as a flagpole, brick accents,
benches, accent lighting, wrought iron fencing, landscaping, and sound
and lighting. The naming of the amphitheater is also considered a negotiable
sponsorship. All donations are tax-deductible and can be made to the Fayetteville
Main Street Tourism Association, which is a nonprofit corporation.
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