The second
series of this year's summer concert offerings at the Frederick Brown
Jr. Amphitheater in Peachtree City has been a big hit.
All shows were
sold out as of Thursday morning, said Amphitheater Director Kristi Rapson.
But 35 standing-room-only tickets will be available for each show the
night of the performance, sold at the gate beginning at 6:30 p.m., Rapson
said.
"So if
someone's dying to see a show, they can," Rapson said. "That's
what we're down to, packing them in."
Patrons using
those tickets will be allowed to stand in the back or on the dance floor
only, Rapson noted. The amphitheater typically offers the standing-room-only
tickets except for shows where quiet is desired, Rapson said.
The ranks of
season ticket holders have swollen to more than 1,300, representing sales
of more than 4,500 tickets, Rapson told the Development Authority at its
regular meeting Monday night. The renewal rate of season ticket holders
from the first concert series was 98 percent.
"It's
nice to be sold out," Rapson said.
This is the
third season that the concert series has offered both Friday and Saturday
night shows, Rapson noted. Now, amphitheater staff will consider how to
handle season ticket sales in the future since demand was so high this
year, she said.
Sponsorships
for the series were also sold out this year, and there is a waiting list
of groups wishing to sign up as sponsors, Rapson added. Part of that is
due to a policy of not signing sponsors which compete for business with
other sponsors, Rapson said.
The estimated
economic impact of the concert series last year was $15 million, although
this year's numbers haven't been calculated yet, Rapson noted.
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