Today's kids still like the "tried and
true" stand-bys under the tree, but collectors
seem ready to get Mattel's Barbie out of her pink palace and into a leather jacket.
Bicycles, board games, baby dolls, action figures and video-game setups remain
the bread-and-butter for toy sellers this year, according to David Edwards,
co-manager of the Wal-Mart Supercenter in Fayette Pavilion.
However, "every year there's
something" that nobody can get enough of,
Edwards noted. This year it's the Gremlin-looking critters known as "Furbys," made by
Tiger Electronics. Their moves and phrases promise to boost battery sales, too, and true
toy connoisseurs say the Furbys are a bargain at around $30.
"There are none in Atlanta,
anywhere," Edwards said.
Managers at Toys-R-Us stores in Morrow, Tucker and Union City also
bemoan the lack of Furbys, since the talkative
toys have sold so well and disappeared so quickly that radio stations are auctioning them
to the highest bidders for charity.
Meanwhile, Barbie roars out this year in a collectible edition called "Harley
Davidson Barbie," which store managers say they
also can't keep enough of. The collector editions of the popular doll sell for $25 to $55 in
most places, and other renditions include
"Gone With the Wind" Barbie, the
ever-popular Holiday Barbie, and Native American Barbie.
Larger stores like Wal-Mart also report brisk sales of "older kid" toys like go-carts.
Power Wheels though the drive-it-yourself toddler toys have had recall
problems still are selling well, said David
Edwards. Customer counts and sales are up over the post-Thanksgiving
shopping rush last year, he added.
Specialty toy shop owners, like Jackie McDonough at
The Elephant's Tale in Peachtree City, report that something
called "Rokenbok" is taking the toy world by storm. She said she
made a trip to New York's Toy Fair "just to get this."
The expandable, radio control building system is a
Lego-compatible building set for remote-control vehicles. A basic
starter set is about $150, the deluxe about $200, McDonough said. Make
a certain purchase, get a free piece, keep adding on to your
set, McDonough said who could resist that allure?
Wooden railways also are selling well, along with the
battery-powered Lionel engines that will run with them, McDonough
said. Yomega yo-yos are popular now, "and you'd think a yo-yo was
the newest thing in the world," she added. The Elephant's Tale
also carries the Corolle doll, the world's best-seller in
specialty shops. The tiny doll is machine washable, smells like vanilla
and sells for $15.
Last year's "Tickle Me Elmo" toys have taken a back seat
to "Jumping Tigger," while the Cabbage-Patch babies keep on
selling, more slowly some years than others, said Patricia Wells of
the Morrow Toys-R-Us.
Emma Williams of the Tucker Toys-R-Us says "if you want
to know what's in, it's Furbys and Teletubbies." Small kids are
craving the chubby, antennaed creatures from the TV show,
while Barney the dinosaur has gone high-tech and "interactive"
with the television and the computer in addition to the child.
The sophistication of today's toys might make one
wonder whether the Furbys will be wolf-whistling at the Barbies any
day now.
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Easy button Return it to long suffering taxpayers including those who have paid huge tabs to educate other people's kids…