The survey

also identified a key misconception: grocery store produce is consistently

fresher than frozen. The majority of Americans (86 percent) claimed to

"feel better" about serving fresh vegetables to their families.

Although their reasons varied, many expressed the belief that fresh produce

offers more nutrients and is simply fresher than its frozen counterpart.

Not necessarily true, say the experts. A Birds Eye frozen vegetable is

frozen within hours of harvest to lock in nutrients and guarantee the

freshest taste.

The value of

green vegetables was a bit blurry, especially for Americans between the

ages of 25 and 44. One-third of the respondents in this age group were

not aware that green vegetables help maintain healthy vision.

Other fun facts

about vegetables include:

Green veggies,

such as broccoli, may help reduce the risk of cataracts.

Beta carotene,

found in carrots and other orange/yellow fruits and vegetables, can help

fight colds and flu by boosting the immune system.

A serving

of broccoli contains more vitamin C than a serving of oranges.

The frozen

food innovators at Birds Eye regularly develop new and convenient ways

to enjoy vegetables. For those of you who love broccoli, the recipes below

can help satisfy your cravings. For those of you who don't, maybe you

just haven't had it prepared the right way.

Sesame Broccoli and Red

Bell Pepper

Preparation

time: 5 minutes

Cooking time:

6 -7 minutes

1 package (14

ounces) Birds Eye Baby Broccoli Florets, cooked according to package directions

and drained

2 tablespoons

butter

1 cup chopped

red bell pepper

1 tablespoon

toasted sesame seeds

1 teaspoon

salt

Add butter,

red pepper, sesame seeds and salt to broccoli in saucepan; stir to combine.

Serve hot as

side dish. Makes 5 servings.

Bean and Vegetable Wrap

Preparation

time: 10 minutes

Cooking time:

10 minutes

1 package (16

ounces) Birds Eye Farm Fresh Mixtures Broccoli, Corn and Red Peppers,

cooked and drained

1 can (15 ounces)

black or pinto beans, rinsed and drained

2 medium tomatoes,

chopped

1/4 cup chopped

cilantro or parsley

4-5 drops of

hot pepper sauce to taste

8 flour tortillas

(10 inches)

1 cup plain

yogurt or sour cream

In a medium

mixing bowl, combine vegetables, beans, tomatoes, cilantro and hot sauce.

Divide mixture

among tortillas; top with yogurt or sour cream and roll up. Serve with

prepared salsa. Makes 4 servings.

Enjoy these

and other delicious dishes made possible by the Birds Eye farmers. Simply

visit the Web site at www.birdseye.com for recipe ideas.

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