The Peachtree
City Planning Commission has given its stamp of approval to the city's
proposed outdoor display ordinance.
The measure
is aimed at regulating how retail stores display products outdoors. The
ordinance, which must now be approved by the City Council, would limit
the size of those displays to a space 6 feet deep by 12 feet in length.
Jim Williams,
the city's director of developmental services, said local merchants and
members of the Fayette County Chamber of Commerce have provided comments
on the ordinance, and the recent revisions have made the language stronger.
"We actually
got some good ideas," Williams said.
The ordinance
would not cover such items as newspaper machines and ice storage machines,
Williams said. Rather, it would be enforceable on displays such as cases
of sodas and racks of tires.
Businesses
which depend on outdoor sales, like golf cart dealerships and lawn care
products, could still store their goods outdoors by having a special site
plan approved by the Planning Commission, Williams added.
Any store can
also get a temporary use permit to expand to a larger space for up to
one week long for a maximum of four times per year, according to the ordinance.
One local merchant,
however, didn't like the idea of the restrictions the ordinance would
put on local retailers. Tom Fancher, the manager of Gill-Roy's Complete
Hardware and Lumber, said as a Peachtree City resident that he appreciated
what the city was trying to do, but he felt it went a little too far.
"We have
a present signage law and I'm a little uncomfortable adding a couple of
pages to it," Fancher said.
Gill-Roy's
has some equipment on display outdoors, although the store doesn't leave
it out overnight and the size of the display is restricted because Fancher
knows that's not what local residents want to see.
However, the
tactic works to spur sales, he added.
"It works,"
Fancher said. "It's a significant tool in retail."
Restricting
that tool, however, would essentially "infringe on those of us who
are here and our ability to do business," Fancher remarked, adding
that he understands the ordinance is being developed to prevent large
outdoor displays at large retail stores such as the proposed Home Depot.
Fancher said
Gill-Roy's has other stores that dedicate more space to outdoor displays
than the Peachtree City store. About 25 of those stores are within a mile
of a Home Depot and they are still doing well, he added.
"I think
your store looks pretty good," Planning Commission member Rich Schumacher
told Fancher. "That's why I shop there."
The commission
debated limiting the space as a percentage of the storefront's length.
But the commissioners eventually decided to drop that idea after considering
it would give larger stores an unfair advantage.
Local resident
Phyllis Aguayo complimented the city for developing the ordinance. She
added that she thought the ordinance was fair.
The ordinance
forbids trailers with signage from being parked in a commercial area unless
they are parked in an area specified by the planning commission during
the site review process. A similar requirement is in place for the sale
of products from trucks, such as pinestraw.
Vehicles which
can be parked overnight must not be slept in during that time frame, the
ordinance requires.







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